Blair advises a diverse client base including food and beverage, skincare and cosmetics, IT, fashion and celebrity endorsements. Blair has significant experience in copyright, design, software licensing and patent strategies. While his specialisation is mainly trade marks, Blair also has experience in all forms of IP litigation including trade mark infringement, patent litigation and breach of confidence matters. Blair has been involved in significant cases before the Commissioner of Trade Marks and the Australian Federal Courts.
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Recorded Webinars
Recorded Webinar: Survival of the Fittest? A Guide to Developing a Robust IP Infringement Strategy
In an age of increasing innovation and start-ups, the need to protect intellectual property from day one is essential. In some situations registration or statutory protection will be sufficient, but in many others proactive steps need to be taken as soon as possible to build a br
PRESENTED BY
Blair Beven
IP Partner -
Holding Redlich
, Sydney
Date/Time
About the Webinar
In an age of increasing innovation and start-ups, the need to protect intellectual property from day one is essential. In some situations registration or statutory protection will be sufficient, but in many others proactive steps need to be taken as soon as possible to build a brand and goodwill and stave off competitors seeking to exploit third party IP. This session provides a practical guide to developing an infringement strategy, including:
- Prevention is better than cure- Identifying own or third-party licensed intellectual property and ensuring records are made and appropriately retained.
- What steps are available to limit potential infringement?
- Searching and locating competitor activity which is infringing – where to look and red flags
- Establishing an enforcement strategy including:
- determining when action is warranted
- a shot across the bow or going in hard?
- legal action or name and shame?
- weighing up cost versus benefit in enforcement options
- when to seek expert assistance
- Cases and examples.
Presented By
Blair Beven
IP Partner, Holding Redlich Sydney, NSWWho Should Attend?
This webinar is suitable for commercial lawyers and intellectual property lawyers – Australia wide. This webinar is for practitioners with some knowledge in this area and looking to improve their knowledge.
CPD Information
Lawyers can claim up to 1 CPD unit/point – substantive law . This webinar has been designed to run for 1 hour.
WA lawyers – Please note that TEN is unable to verify your completion of recorded webinars to the Legal Practice Board of WA. TEN is an accredited provider.
Enquiries/Assistance
If you need assistance or have an enquiry, please do not hesitate to contact our Webinar Coordinator, Lisa Tran on (03) 8601 7709 or email: [email protected]